Who Watches Long Videos?When we started making videos professionally for clients, our first projects ran a little long, by today's no-attention-span standards....
Tell Your Video Story Through The Viewer's Point of ViewIf you want to create a video that convinces someone to do something, it's usually a good idea to tell a story through the viewer's point...
Our Accidental Lesson in Capturing a Memorable Moment on VideoOf all the "secrets" we can share for creating powerful videos, we learned this particular lesson quite by accident, on our first video...
The Amazing Video Camera You Already Have in Your PocketThis is the dirty little secret of the video production industry these days: The smart phone. Turns out, it is one very powerful video...
The Secret Editing Trick I Use to Enhance a Video's Emotional ImpactAs we roll onward through our list of "Pro Secrets for Making Powerful Videos," I'm about to share the most important editing technique...
Sound Quality is Even More Important than Video QualityLast time, we explored why the story your video tells is so important, and how a great video will always pass the "I Should Certainly...
Does Your Video Pass the "I Should Certainly Hope So" Test?I have to admit, I was a little nervous when the team at AM:PM PR asked us to come into their office to present our “pro secrets for...